Ryan Wallman - Delusions of brandeur

Is our industry delusional?

In this episode, I talk with Ryan Wallman, aka Dr. Draper. Ryan is creative director and head of copy at Wellmark. We talk about his book 'delusions of brandeur'. What are some of the delusions we are facing as an industry?

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SHOW NOTES

We talk about:

• Ryans twitter account (Follow the man)

• Ryans book: Delusions of brandeur

• How brands grow by Byron Sharp

• Mark Ritson from marketingweek

• Dave Trott's blog

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